Strategic Negotiation Planning: Mind the Gap
Negotiating strategy is about setting goals and limits, while negotiating tactics are your methods for reaching those goals.
Negotiating strategy is built around two things – your organization’s business goals and your best alternatives to not reaching that goal.
The difference between where you want to be and where you are now. We’ll be calling that the “strategic gap”.
Tell The Reader More
The headline and subheader tells us what you're offering, and the form header closes the deal. Over here you can explain why your offer is so great it's worth filling out a form for.
- Bullets are great
- For spelling out benefits and
- Turning visitors into leads.